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Sales psychology – why it’s better to be rejected than ignored
Conventional wisdom tells us that when approaching a prospect we should tiptoe carefully so we don’t put our prospect off or get...
Nov 25, 20166 min read


Sales people – born or made?
Dependent as companies are for top-line growth on the selection, assessment and development of their sales people, they naturally invest...
Jan 20, 20161 min read


The S-Word: Why we need to confront the sales stigma
Picture the scene. A newly-appointed sales director assembles her several hundred-strong sales force for a kick-off conference. Staring...
Oct 16, 20151 min read


Inflated sales forecasts? It’s all in the mind
SAP recently published the results of their survey of the top challenges facing teams selling cloud-based services. Straight in at number...
Sep 28, 20151 min read


Why being ignored in sales is worse than being rejected: what the latest science tells us.
“Build a better mousetrap and the world will beat a path to your door,” runs an expression attributed to nineteenth century American...
May 25, 20151 min read
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