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February 7, 2018

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The S-Word: Why we need to confront the sales stigma

October 16, 2015


Picture the scene. A newly-appointed sales director assembles her several hundred-strong sales force for a kick-off conference. Staring out at the seated rows of team members, she asks their audience to raise their hand if they have the word ‘sales’ on their business card. Only one hand is raised – her own.



Read the full article in The Business Magazine.

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